Male singletons 'less fussy than unattached women'

Single men in the UK are less choosy than women when it comes to picking prospective partners, according to a new survey.

Research by online dating site Parship found that 32 per cent of unattached British males do not consider their partner's fidelity as a high priority.

By contrast, 90 per cent of single women in the UK said they expect their future lovers to be honest and faithful.

The study also revealed that men are more likely to be influenced by a person's looks, with 52 per cent of men saying this is an important part of picking a mate.

However, just 39 per cent of female respondents said that physical attractiveness is an issue to them.

Dr Victoria Lukats, psychiatrist and dating expert, commented: "Many women still feel some degree of social pressure not to have too many partners in order to avoid being adversely judged - so it pays for them to be more discerning from the outset."

This comes after a survey by consumer group Which? found that nearly a fifth of dating website users have either married a person they met online or know someone who has.

Looking for romance or companionship? Click here to view our Dating section.

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